The announcement comes just as Anthropic’s chief rival is preparing to make a similar move. Mere hours before the Anthropic announcement, Bloomberg reported that OpenAI was raising funds for a new venture called The Development Company, along very similar lines. OpenAI’s venture would operate at a larger scale, raising $4 billion from 19 investors against a $10 billion valuation. Named investors include TPG, Brookfield Asset Management, Advent, and Bain Capital, with no apparent overlap in investment between the OpenAI venture and Anthropic’s competitor.

The overall logic of the two ventures is the same, raising money from alternative asset managers to create new channels for enterprise AI deals. The ventures will presumably get preferred sales access to their investors’ portfolio companies, while the investors will capture more value from any resulting contracts.

The new capital will also allow more engineering resources to be devoted to each individual, embracing the forward-deployed engineer (FDE) model popularized by Palantir.

As Anthropic put it in its announcement: “An engagement might begin with the company’s engineering team sitting down with clinicians and IT staff to build tools that fit into the workflows that staff already use… Engagements like this will run across mid-sized companies across industries, each shaped by the people closest to the work.”