Google says it will use your Search Services History to “provide, develop, and improve its services,” including its AI models, as well as offer personalized suggestions and ads if you have the new “Personalized Recommendations” setting switched on. These two settings will now be separate from Google’s Web & App Activity option, which previously included search-related interactions and some toggles for saving audio recordings and visual searches.

If you’ve already blocked Google from saving your search history through Web & App Activity, Google will keep Search Services History switched off following the transition. It will also carry over your personalization preferences when these settings roll out over the “next few months.”