The app is one of many reinventing bookmarking in the AI era. Startups like mymind, Fabric, and Raindrop help users organize links, images, or other saved content, but Pool focuses specifically on screenshots and then uses AI to help users rediscover and act on things they intended to revisit later.

Once imported, Pool is able to track down the original link associated with a given screenshot. For instance, if the screenshot was of a product you were thinking of buying, it would link to the retailer’s website. If it was a recipe you saw on Instagram, it could pull up the ingredients and instructions the creator had shared. And so on.

The idea, explained Pool co-founder Maxime Junique, came about because both he and his co-founder Piet Terheyden had faced the same problem: They would screenshot things they wanted to remember, but then could never find them again.

“It sounds pretty obvious, right now, when we say it, but it’s something that we do so naturally — you don’t notice it, necessarily,” said Junique. The founders, who met years ago in a co-working space, asked their friends about the issue. The friends agreed that they would often screenshot and forget things, too, like design ideas or other types of inspiration.