The hiring process has long been criticized for its inefficiency and opacity. Candidates spend hours writing applications and submitting cover letters, only to disappear into what often feels like a black box. Generative AI has only made things messier, with employers increasingly relying on AI-powered screening systems to sift through an overwhelming number of submissions.

Stockholm-based startup Fika Jobs thinks there’s a better way. The company is building a video-first hiring platform that combines AI interview agents with short-form video profiles, creating something that feels like a cross between LinkedIn and TikTok. Instead of relying solely on resumes, candidates complete AI-powered interviews designed to showcase their personality and communication skills.

Fika Jobs announced on Tuesday a $4 million pre-seed round, which will be used to continue developing the platform, grow the team, and prepare for a wider launch later this year.

For job seekers, the process starts by connecting a LinkedIn profile. Fika’s AI reviews the candidate’s background and generates personalized interview questions. Candidates then complete a roughly 10-minute video interview with the AI agent, currently powered by Google’s Gemini models.

After the interview, Fika automatically turns responses into short video clips and organizes them into a profile. Instead of applying to every new role, candidates maintain a live profile that employers can discover and revisit as new opportunities arise.

The idea came from co-founders and brothers Jakob Dubois (CEO) and Alexander Dubois (CTO) while they were building their previous startup.