DeepMind CEO calls for an independent standards body to regulate frontier AI

DeepMind CEO Demis Hassabis has proposed creating an independent standards body to regulate frontier AI models. This body would test advanced AI systems and establish best practices for their deployment. The goal is to ensure safe and responsible AI development at the cutting edge.

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PublishedTuesday, July 14, 2026 at 7:45 PMJul 14, 07:45 PM

Freshness4h live

Story ID#5065

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Business briefing

A structured operator read: what happened, why it matters, who is affected, and what to watch next.

What happened

DeepMind CEO Demis Hassabis has proposed creating an independent standards body to regulate frontier AI models. This body would test advanced AI systems and establish best practices for their deployment. The goal is to ensure safe and responsible AI development at the cutting edge.

Why it matters

An independent standards body could improve safety and trust in advanced AI technologies.

Business impact

Companies may need to comply with new testing and release standards for frontier AI models.

Who is affected

Teams tracking Policy & Deals, Policy, product strategy, operations, and market positioning.

Operator take

Organizations working on advanced AI should prepare for potential regulatory standards.

What to watch next

GOOGL ↑ +0.46% by next close

Confidence levelLow

Sources

TechCrunch AI AI BriefWire editorial record

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Server-side extracted preview paragraphs from the original source.

DeepMind CEO Demis Hassabis is proposing an AI "standards body" modeled after FINRA, to test frontier models and develop best practices for their release.

In an X post on Tuesday morning, Google DeepMind CEO Demis Hassabis called for the creation of a new regulatory body to oversee frontier model releases.

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