Our latest research suggests the frontier advantage is beginning to compound. Frontier firms are pulling ahead because they use more intelligence per worker, adopt advanced tools more intensively, and embed AI more deeply into workflows.

Today, we’re introducing B2B Signals, a business extension of OpenAI Signals. It provides a recurring measure of how AI is diffusing across businesses, based on privacy-preserving, aggregated signals from enterprise use of OpenAI products, including:

Note: All analyses in this report are based on de-identified, aggregated enterprise usage data. Message content was classified using automated systems, and no OpenAI employee reviewed individual enterprise, business, or API customer data as part of this analysis.

The clearest signal is depth. Frontier firms now use 3.5x as much intelligence per worker as typical firms, up from 2x in April 2025. Message volume explains only 36% of that gap; the majority comes from deeper usage. Workers at the frontier are asking AI to take on more complex work, providing richer context, and generating more substantive outputs.