The site works like this: Much like a normal social media platform, users post about what they’ve been up to lately. Bond allows users to update their profiles, posting what it calls “memories,” via a variety of mediums, including pictures, video, and audio files.

Unlike other sites, Bond is designed to act as a kind of idea generator for what the user should go and do in the real world.

Experiences stored within Bond become fodder for its AI system, which then gets trained on what kind of personalized, event-based recommendations to make to the user, Becirovic says.

For instance, if you’ve been posting a lot about how much you like pho and how you haven’t had it in awhile, Bond’s system might recommend a nearby Vietnamese restaurant that is getting good reviews. Or, if you’re into heavy metal, Bond might point out that Iron Maiden is coming to your city next week.